Privacy Policy

Introduction

At Franco Foods Inc. ("Franco Foods," "we," "us," or "our"), we are committed to protecting the privacy and security of our customers, business partners, and website visitors ("you" or "your"). This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you engage with us, including through our website (https://francofoodsinc.com), by phone, email, or other interactions related to our food distribution services and in the context of our business-to-business engagements and vendor relationships (“B2B Services”). By providing us with your personal information or using our services, you consent to the practices described in this policy.

For the purposes of this Privacy Policy, "Personal Information" refers to any data that relates to an identified or identifiable individual. This definition excludes de-identified or aggregated information, as well as publicly available information that is lawfully accessible to the general public or obtained from government records to the extent permitted by applicable law.

Third-Party Retailers. This Privacy Policy does not extend to third-party retailers that collect Personal Information directly from consumers through their own platforms or websites for the purpose of selling and distributing Franco Foods Inc. products. Such retailers operate as independent entities and maintain their own policies and practices regarding the collection, use, and disclosure of personal information. Franco Foods Inc. is not responsible for the privacy practices of these third-party retailers.

Please note: This Privacy Policy does not apply to any third-party online platforms or retail storefronts that may offer Franco Food Inc products. These platforms operate independently and may be governed by separate privacy policies:

1. Information We Collect

Franco Food Inc. (“Franco Food”) may collect certain information from you and your devices in connection with your use of our Site, participation in business activities, or any direct interactions you have with us. By visiting our Site, engaging in B2B transactions, or otherwise providing us with Personal Information, you agree to the collection, use, and sharing of your information as outlined in this Privacy Policy. Franco Foods Inc. may collect the following categories of Personal Information.

1.1 Personal Information

• Identifiers – Personal and business contact details such as your name, email address, phone number, ZIP code, company name, and business contact info; IP addresses; and other unique identifiers.

• Account Credentials: Username, password, and other credentials for accounts created on our website or customer portal.

• Online Activity Data – Including cookie identifiers and browsing behavior (see tracking technologies below).

• Customer Interactions – Including messages or inquiries you send to us via email or through the Site.

• User Generated Content – Such as submitted recipes, reviews, or other shared materials.

• Payment Information – Credit card details, bank account information, or other financial data necessary to process payments (processed securely through third-party payment processors).

• Order Information – Details about your purchases, including product preferences, order history, and delivery instructions.

1.2 Sources of Personal Information

We may collect your Personal Information from a variety of sources, including:

• Directly from you or your devices – for example, when you complete a form on our Site, sign up for an account, interact with us as a business partner, or join our communications list.

• From service providers or vendors – that collect or process information on our behalf in the course of providing services.

• From third-party partners – such as platforms or retailers where our products are sold, or promotional partners when you enter giveaways or subscribe to shared mailing lists. We may also receive information from third parties, such as credit agencies (for credit checks), marketing partners, or public sources, to verify your identity or enhance our services.

Business Information

• For commercial customers, we may collect business-related details such as tax identification numbers, business licenses, or credit references to establish trade accounts.

1.3 Automatically Collected Information

When you access our Site, we (or authorized third parties acting on our behalf) may collect certain technical and usage data automatically. This may include:

• Website Usage Data – IP address, approximate geographic location, browser type, device information, operating system, pages visited, time spent on our site, and referring URLs, collected via cookies, web beacons, or similar technologies. This information is used for analytics, troubleshooting, and performance monitoring.

• Transactional Data – Records of your interactions with us, such as emails, phone calls, or customer service inquiries.

1.4 Use of Cookies & Tracking Technologies

Our Site uses cookies and similar tracking tools, such as tags, pixels, and beacons. These tools help us collect data about how you interact with the Site, including the pages you visit, how often you return, and how long you stay. We use both first-party cookies (e.g., from Google Analytics) and third-party cookies (e.g., advertising networks).

These technologies support our efforts in understanding user behavior, measuring traffic, personalizing your experience, and delivering relevant marketing content.

You can control or disable cookies via your browser settings. Please note that turning off cookies may affect certain functionalities of our Site. For more information about how we use tracking technologies and analytics partners, please see Section: Opt-Out Preference Signals; Targeted Advertising Analytics Providers.

2. How We Use Your Information

We use your information to provide, improve, and personalize our services, as well as to comply with legal obligations. Specific purposes include:

• Providing Services and Support – We may use your information to operate and maintain our Site, manage user accounts, verify identities, deliver customer support, and address technical or service-related issues. To respond to inquiries, provide support, and resolve issues related to your orders or account.

• Communication and Marketing – We may use your Personal Information to get in touch with you, respond to inquiries, deliver newsletters, or provide updates and promotional offers. If you no longer wish to receive marketing messages, you can opt out as explained in the Opt-Out Preferences section of this Privacy Policy. We may also reach out occasionally to request feedback or conduct satisfaction surveys.

• Business-to-Business Operations – For our business clients and partners, we may use Personal Information to engage in contract discussions, manage ongoing commercial relationships, and coordinate with vendors, contractors, and service providers.

• Improving Our Business and Offerings – We use Personal Information to support day-to-day business functions such as accounting and auditing, assess and enhance our products and services (including our Site), and understand how users interact with us. This includes conducting internal research and analysis to better tailor our marketing and offerings to customer needs.

• Order Processing – To process, fulfill, and deliver your orders, including coordinating shipping and handling payments.

• Account Management – To create and manage customer accounts, including credit accounts for approved businesses.

• Business Operations – To conduct credit checks, manage billing, and maintain accurate business records.

• Legal Compliance – To comply with applicable laws, regulations, or legal processes, such as tax reporting or food safety requirements.

• Security – To detect and prevent fraud, unauthorized access, or other illegal activities.

• Other Uses – Additional permitted uses and disclosures of Personal Information are described below in subsection 4.

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for marketing purposes. We may share your information with the following categories of third parties:

• Service Providers – With trusted third-party vendors who assist us in operating our business, such as payment processors, shipping companies, IT providers, consultants, customer service vendors, analytics providers, and marketing agencies. These providers are contractually obligated to protect your information.

• Corporate Affiliates – Where applicable, your information may be shared with affiliates of Franco Foods Inc. for the purposes outlined in this policy.

• Business Partners – In certain cases, we may disclose Personal Information to trusted business partners in connection with joint offerings, product distribution, or collaborative services such as suppliers or distributors involved in fulfilling your orders, but only to the extent necessary to complete the transaction.

• Legal Requirements – When required by law, subpoena, or government authority, or to protect our rights, safety, or property.

• Business Transfers – In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, with notice to you were required.

• With Your Consent – When you explicitly authorize us to share your information with others, such as for joint promotions.

• Other Third Parties – Additional disclosures may occur in specific scenarios, as described in subsection 4 below.

4. Additional Situations Where Personal Information May Be Used or Disclosed

• Compliance with Legal Obligations – To meet legal or regulatory requirements, including responding to lawful requests from courts or government bodies.

• Policy or Contract Enforcement – If we believe a violation of our policies or terms has occurred, or to enforce existing agreements.

• Protecting Our Rights – To safeguard our operations, technology, or users against unauthorized access, fraud, or misuse.

• Litigation or Legal Proceedings – In relation to actual or anticipated legal proceedings or disputes.

• Security and Safety – To detect, investigate, or prevent malicious or unlawful activity, or to respond to emergencies and protect the health and safety of individuals.

• Error Identification – To diagnose and fix issues that affect the performance or intended functionality of our Site.

• Business Transfers – In connection with a corporate transaction such as a merger, acquisition, sale, or restructuring of Franco, your information may be part of the transferred assets.

5. Sale or Sharing of Personal Information for Targeted Advertising

Franco Foods Inc. does not sell Personal Information in exchange for monetary value. However, we may share certain Personal Information with third parties for the purpose of delivering targeted advertising, which may be categorized as a "sale" or "sharing" under applicable privacy laws. We do not knowingly share or sell the Personal Information of individuals under the age of 16.

6. Opt-Out Signals, Interest-Based Advertising, and Analytics Tools

6.1 Recognizing Opt-Out Preference Signals

Franco Food Inc. respects opt-out preference signals transmitted by your browser, device, or other technologies that indicate your choice to restrict the sharing or sale of your Personal Information for targeted advertising. These signals—such as Global Privacy Control (GPC)—are treated as valid opt-out requests under applicable privacy regulations, provided they are configured correctly and technically recognized by our systems. For information about enabling such signals, visit the Global Privacy Control website or explore other privacy tools that support automated opt-out mechanisms.

6.2 Cookies and Tracking Technologies

Our website uses cookies and similar technologies (log files, tags, pixels, and web beacons) to collect data, enhance your experience, analyze usage, and deliver personalized content. Cookies are small data files stored on your device. These technologies allow us to assess site performance, understand usage trends, and deliver advertisements tailored to your interests and browsing habits.

Tracking information may be linked to your user account and treated as Personal Information if identifiable. In some instances, our partners who help deliver targeted ads may allow you to decline such advertising through their own opt-out mechanisms. We use:

• Essential Cookies: Necessary for website functionality, such as maintaining your session or processing orders.

• Analytics Cookies: To collect data on how you use our site, helping us improve performance and design.

• Marketing Cookies: To deliver relevant promotions or track the effectiveness of advertising campaigns.

If you'd like to limit targeted advertising, you may do so by visiting:

• Network Advertising Initiative

• Digital Advertising Alliance - YourAdChoices

You can manage cookie preferences through your browser settings or by opting out during your first website visit (via a cookie consent banner, if applicable). Disabling cookies may limit some website features.

6.3 Use of Analytics Providers

We engage third-party analytics services to gain insights into how our website is used and how visitors engage with content. These analytics providers may use cookies or similar technologies to collect limited information, such as browsing behavior, device details, and interaction metrics, to help us improve site functionality and user experience.

Examples of these providers include, but are not limited to, Google Analytics, which supports our efforts to refine design, navigation, and content delivery.

6.4 Google Analytics Details

Franco uses Google Analytics to gather aggregated, anonymized data on visitor behavior. This includes information such as page views, referral sources, time spent on pages, and user demographics where available. Google Analytics may capture technical data from your device, such as IP address, browser type, and location, to generate reports that help us understand how users find and use our Website.

To learn more about how Google collects and processes this data, visit: https://www.google.com/policies/privacy/partners/

If you prefer not to be included in Google Analytics tracking, you can opt out by installing the Google Analytics browser add-on, available here: https://tools.google.com/dlpage/gaoptout/

6.5 Data Retention

Franco Food Inc. retains Personal Information only for as long as it is necessary to fulfill the purposes for which it was collected. This includes activities such as providing services, maintaining business operations, and complying with applicable legal, regulatory, and contractual obligations.

• For the duration of our business relationship (e.g., active customer accounts).

• As required by law (e.g., tax or food safety records, which may require retention for 7 years or more).

• To resolve disputes or enforce agreements.

Once the information is no longer needed for these purposes, we securely delete or anonymize it in accordance with our data retention policies.

7. Overview of Personal Information Practices Over the Past 12 Months

Category of Disclosed for Shared for

Personal a Business Targeted Categories of

Information Collected Purpose Advertising Third Parties

Identifiers (e.g., name, Yes Yes Yes Service providers, marketing vendors,

analytics providers email, IP address

Account Information Yes Yes No IT services, customer support platforms

(e.g., login credentials)

Internet/Network Yes Yes Yes Advertising networks, analytics providers

Activity (e.g., cookies)

Customer Communications Yes Yes No Customer service platforms, internal (e.g., emails) business tools

User Content Yes Yes No Website hosting services, internal teams

(e.g., recipes or submissions)

Geolocation Data No No No N/A

Sensitive Personal No No No N/A

Information (as defined by law)

8. Additional Disclosures for U.S. Residents

This section provides specific information for individuals residing in California, Colorado, Connecticut, Virginia, and Utah, in accordance with state privacy laws regarding our collection, use, and handling of Personal Information.

8.1 Handling of Sensitive Personal Information

Certain categories of Personal Information—such as login credentials and demographic data that may reveal racial or ethnic origin—are classified as “sensitive” under various U.S. privacy regulations. Franco Food Inc. may collect this type of data when necessary. In jurisdictions that require it, we will obtain your consent before collecting or processing such data. California residents may also request that we restrict how we use or share this information. Instructions on how to exercise your rights, including limiting the use of sensitive information, are provided below in subsection 8.3. If you have any concerns or wish to revoke your consent, please refer to section 14. Contact Us.

8.2 Your Privacy Rights

Residents of the aforementioned states are entitled to exercise specific rights under their respective privacy laws, subject to certain exceptions. These rights include:

• Right to Deletion: Request that we delete Personal Information collected about you.

• Right to Correction: Request updates or corrections to Personal Information we hold that is inaccurate.

• Right to Access & Portability: Inquire about the types and sources of Personal Information we’ve collected, why we collect it, and whom we share it with. You may also request a copy of your information in a portable format when technically feasible.

• Right to Opt-Out of Profiling: Decline the use of your data in automated decision-making that has legal or significant effects.

• Right to Opt-Out of Sale or Targeted Ads: Choose not to have your Personal Information sold or shared for cross-context behavioral advertising.

• Right to Opt-Out of Marketing Communications: Unsubscribe from emails by clicking the “unsubscribe” link in our messages or contacting us directly.

• Rights Regarding Sensitive Data: Additional protections may apply to sensitive Personal Information. Please see subsection H.1 for more details.

• Non-Discrimination: We will not treat you unfairly for exercising your privacy rights. This includes denial of goods or services, differential pricing, or varying levels of service.

• Right to Appeal: If we deny your privacy request, you have the right to appeal our decision. We’ll provide instructions for doing so and notify you of our final decision, including any further options.

• Restriction: Request that we limit the use of your information in certain circumstances.

• Objection: Object to certain uses of your information, such as direct marketing.

• Data Portability: Request a transferable copy of your data in a structured format.

8.3 Privacy Request

To exercise these rights, contact us at mail.francofoods@gmail.com or +1-863-399-9571. We will respond within a reasonable timeframe, typically 30 days, unless otherwise required by law.

To verify your identity, we may ask for details about recent interactions you’ve had with us. Requests to opt out of sales or targeted advertising and to limit the use of sensitive data will be processed within 15 business days. Other requests will be fulfilled within 45 calendar days, unless extended as allowed by law.

8.4 Appeal Our Decision

If your privacy request is denied and you believe the decision was made in error, you may appeal by contacting us at mail.francofoods@gmail.com or +1-800-555-5555. We will respond in writing within 45 days, outlining the action taken or the reason for denial. If your appeal is rejected, you may contact your state’s Attorney General to submit a formal complaint.

8.5 Using an Authorized Agent

You may authorize someone to make privacy requests on your behalf. In that case, we may require documentation verifying their authority—such as a signed authorization or legal power of attorney. Authorized agents may submit requests by email at please email us at mail.francofoods@gmail.com.

8.6 Additional Notice for California Residents

Under California law, residents may request information about how their Personal Information has been shared with third parties for direct marketing. If you wish to make such a request, please reach out using the contact details listed in Section

9. Data Security

We implement reasonable physical, technical, and administrative measures to protect your personal information from unauthorized access, loss, or misuse. These measures include:

• Encryption of sensitive data (e.g., payment information) during transmission.

• Secure storage of customer records.

• Access controls limiting employee access to your information.

• Regular security assessments of our systems.

However, no system is completely secure, and we cannot guarantee absolute protection against breaches. You are responsible for maintaining the confidentiality of your account credentials.

10. International Data Transfers

Franco Foods primarily operates in Puerto Rico and the United States, and our website is operated in accordance with U.S. laws. If your information is transferred to other jurisdictions (e.g., for cloud storage or third-party services), we ensure appropriate safeguards are in place, such as standard contractual clauses or compliance with equivalent data protection laws. If you are visiting from a country outside the U.S., please note that any data you provide may be transferred to, stored in, and processed in the United States or other jurisdictions with different data protection rules. By using our website, you agree to this transfer and acknowledge that your data may be handled under U.S. privacy regulations, which may differ from those in your location.

11. Children’s Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If we learn that we have collected such information, we will promptly delete it. Contact us if you believe we have inadvertently collected data from a minor.

12. Third-Party Links

Our website may contain links to third-party sites (e.g., payment processors or partners). We are not responsible for the privacy practices or content of these sites. These websites may place cookies on your device, collect information independently, or request personal data. We encourage you to review their privacy policies before providing personal information.

13. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, legal requirements, or business operations from time to time. The updated policy will be posted on our website (https://francofoodsinc.com) with a revised effective date. For significant changes, we may notify you directly via email or a website notice. Your continued use of our services after changes take effect constitutes acceptance of the updated policy.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our handling of your personal information, please contact us at:

Franco Foods Inc.
Caguas, Puerto Rico
📞 +1-863-399-9571
📧 mail.francofoods@gmail.com
🌐 https://francofoodsinc.com

For complaints, you may also contact the relevant data protection authority in Puerto Rico or your jurisdiction, though we encourage you to reach out to us first to resolve any issues.